Posts Tagged "VP HR list"

3 Reasons Your Emails Aren’t Getting Noticed

Posted on Apr 10, 2024 in Blog, Principles of Success, Training and HR

How can you boost your email marketing results to reach the right people? We have some tips for you… Is your email marketing falling flat? If so, it might be time to refine your target audience. After all, email marketing done right still works as is proven by the following stats: 64% of B2B marketers consider email the most impactful channel in their multichannel strategy (Backlinko, 2024). 73% of B2B email marketers use email newsletters as part of their content marketing strategy (Content Marketing Institute, 2024) 65% of B2B buyers say emails nurture them through the buying journey...

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Urgent: Required Email Changes to Amplify Your Corporate Training Outreach

Posted on Feb 23, 2024 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

In the fast-evolving realm of corporate training, maintaining effective communication with your audience is paramount. Recent server adjustments by major providers, including Google, Yahoo, GoDaddy, and soon Microsoft, have introduced significant changes affecting email deliverability. For companies like yours offering corporate training solutions, the importance of these modifications cannot be overstated. To safeguard your communication channels and enhance your outreach in the corporate training space, it’s imperative to take immediate action. The implementation of DMARC and DKIM is...

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From Clicks to Customers – 23% More Leads in Jan/Feb!

Posted on Jan 9, 2024 in Blog, Principles of Success, Training and HR

January isn’t just about resolutions. It’s prime time for webinars, with January and February seeing a 23% boost in attendance as recently reported by Training Magazine*. And Hubspot reports that overall audience engagement (e.g., Q&A, polls) tends to be higher in the first quarter of the year…  Are you leveraging the power of webinars? If so, it’s also critical to be SURE you’re attracting the right audience. Relying on your existing contact list to market your webinars is like fishing in a depleted pond.  New, high-quality sales leads are PARAMOUNT to your success. Mentor...

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Unlocking Effective Marketing to Corporate Training & HR by Jae-ann Rock

Posted on Nov 7, 2023 in Blog, Training and HR

While there are many ways that companies attempt to market and sell to Corporate Training and HR decision-makers, not all are successful. Many fail miserably. But there’s no need for that! Are you looking for ideas to generate better results when marketing to Corporate Training and HR? We have some proven answers for you… As a matter of fact, Mentor Tech Group has removed ALL the guesswork for you. With more than two decades of specialization in this industry, we’ve gained profound insights into what works. Partnering with Mentor Tech Group grants you access to our...

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5 Tips for AI-Enhanced Success in L&D Sales

Posted on Sep 26, 2023 in Blog, Training and HR

Are you in the business of selling to Learning and Development (L&D) buyers? In today’s ever-evolving market, utilizing Artificial Intelligence (AI) can give you the edge you need to stand out and close deals effectively. AI has the potential to transform your sales approach, making it more personalized, data-driven, and efficient. Here are some helpful tips to help you leverage AI when selling to L&D buyers: Insights into Buyer Behavior: Understand Your Audience AI can provide invaluable insights into buyer behavior by analyzing their interactions with your content and...

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