Principles of Success

The Best Training Director List Resource

Posted on Feb 13, 2020 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

The Mentor Tech Group marketing list database is highly unique. We thought we’d take a moment to call out a few specific factors that make our Corporate Training and HR marketing list data different from any other list resource available today. Our Marketing Lists are Hand-Built by Real People You see, we are not a list aggregator, and we do not use technology to build our marketing database.  We CALL each company to identify the decision makers and their ACTUAL areas of responsibility. No other company does this.  The Mentor Tech Group marketing list database is custom-built by a team of...

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5 Reasons Trade Show Leads Don’t Pan Out by Aleshia Humphries

Posted on Feb 2, 2020 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

I love getting back to the office after a trade show!   Sure, there’s a lot of work to catch up on when you’ve been out of the office for a few days. But if you planned ahead, you’ve allotted yourself some time to follow up on the trade show leads, especially the HOT ones.   You know the ones I’m talking about… “We have an immediate need,” “This is something we’ve been looking for,” “Send me pricing.”  The list goes on and so does the follow-up.   It goes on, and on, and on…. We’ve all felt the disappointment of a longer than normal sales cycle.  It’s frustrating when things don’t happen...

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3 Critical Questions for 2020 Sales Success by Pat Ryan

Posted on Jan 6, 2020 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

Happy New Year to you! Can you believe it’s 2020? It’s time to reflect, learn, and step boldly into a new decade! As you develop your 2020 sales plans and goals, it’s important to determine what worked well and what didn’t over the last 12 months: What plans and processes helped move your company toward its goals? What needs to be tweaked, modified, or improved upon? What should be SCRAPPED altogether?? And, if you are marketing to corporate training and HR, you must also answer the following three questions which will be CRITICAL to your company’s success next year. Question #1:...

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How to Succeed in Life (or When Selling to Corporate Training & HR!) by Pat Ryan

Posted on Oct 21, 2019 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

Why is it that some people are more successful than others?   Is it luck?   Is it who they know?   Is it what they know? The truth is that success has a formula – and successful people follow it – some consciously, others unconsciously. While this formula may come naturally to some, it does not come naturally to most.  Instead, most successful people have had to search for the answers to what makes people successful in the first place…  Then they had to learn it, study it, internalize it, and most importantly, apply it. Sounds simple, doesn’t it?  But with so many different “experts” on...

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Rethinking Ways to Retain Top Talent by Jae-ann Rock

Posted on Sep 24, 2019 in Blog, Principles of Success, Training and HR

Don’t assume your top-performing employees are going to stay with you forever… It takes PROACTIVE measures to retain good employees. Did you know: It costs 150 percent of a sales person’s annual salary to replace them It takes 5-6 months for most new hires to reach full productivity Turnover negatively affects productivity, service continuity, and team dynamics But here is the GOOD news: There are key drivers you can leverage to drive employee retention.  If you want to keep your high-value employees from leaving, it is critical that you employ these five tips before it’s too late....

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Top Tips to Ignite Your September Sales Results! By Jae-ann Rock

Posted on Sep 9, 2019 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

With the end of the year in sight now, the push is on to ramp up marketing and sales efforts to hit those 2019 revenue goals!   So, how will you make the most of the next several months to develop and close business before the end of the year?  We have some tricks to help you achieve the results you need when marketing to Corporate Training & HR! The five tips below are designed to help you rev up your sales and marketing results! 1.)    Reward Specific Sales Behavior: It may be time to develop additional sales rewards to ramp up sales…  Just be certain you are rewarding the RIGHT...

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