Blog

Do You Know These 4 Buyer Types? by Jae-ann Rock

Posted on Jan 20, 2022 in Blog, Meeting/Event Planning, Training and HR

So, you’ve found the Corporate Training or HR decision-makers at target prospect companies. They have shown interest in your marketing outreach, and now it is time to follow up with a phone call. But, wait! Don’t blow it…How will you make the most of this opportunity? How will you make a positive first impression? How should you communicate your message to maximize call results? What’s the best approach to get them to open up – should you be chatty or direct? Once you find the decision-maker at a target account, it is important to reduce tension and build trust early in your contact with...

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5 Tips for Salespeople to Make the Most of 2022

Posted on Jan 7, 2022 in Blog, Meeting/Event Planning, Training and HR

The Conference Board recently reported: “The global economy is set for another year of above-potential recovery growth in 2022, after expanding by a robust 5.1% in 2021.” This means continued opportunities to grow sales in 2022 when selling to Corporate Training and HR. Part of the KEY to making the most of 2022 is TIME MANAGEMENT – it is one factor that sets apart top-performing sales reps from all the rest. But did you know that most salespeople spend only 20% of their time actually selling! You’ve probably heard it before, but every sales rep must have an organized...

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We are deeply saddened to announce the passing of Wayne Provart

Posted on Dec 30, 2021 in Blog, Meeting/Event Planning, Training and HR

To the Mentor Tech Group Community, It is with a heavy heart that we share the news that our friend and colleague, Wayne Provart, passed away suddenly on December 27, 2021.  He was 85 years young and a valued and highly respected member of the Mentor Tech Group team for 17 years.   Words cannot describe the impact that Wayne had on all of us at Mentor Tech Group and on everyone he came in contact with.  He was universally loved – a rare gift.  Personally, I feel tremendously fortunate to have known and worked with Wayne since 2003.  To honor his memory, we hope you will take a moment...

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3 Critical Questions for 2022 Sales Planning

Posted on Dec 16, 2021 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

Hard to believe, but 2021 will soon be in the rearview mirror. It’s time to reflect, learn, and step boldly into a new year! As you develop your 2022 sales plans and goals, it’s important to determine what worked well and what didn’t over the last 12 months: What plans and processes helped move your company toward its goals? What needs to be tweaked, modified, or improved upon? What should be SCRAPPED altogether?? And, if you are marketing to corporate training and HR, you must also answer the following three questions which will be CRITICAL to your company’s success next year. Question #1:...

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Reduce 2021 Taxable Income NOW

Posted on Dec 6, 2021 in Blog, Meeting/Event Planning, Training and HR

If you are looking for ways to reduce your 2021 taxable income, NOW may be the BEST  time to invest in Mentor Tech Group’s market intelligence. Did you know that you can write off the entire cost of the MTG custom-built database as a 2021 expense? Not ready for a list now? That’s okay – you can purchase now and defer your list delivery until February 28, 2022. It’s a win-win. Act now – time is of the essence. Remember, if you’re looking for access to confirmed Training and HR decision-maker info, there is no better resource than Mentor Tech Group. CONTACT US today to take advantage of this...

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5 Effective Ways to Nurture Prospects by Jae-ann Rock

Posted on Nov 9, 2021 in Blog, Meeting/Event Planning, Training and HR

You’ve worked hard to turn a number of leads into a pipeline of qualified prospects…BUT, not every prospect is ready to buy when you contact them. So – how do you stay in front of prospects when they’ve said, “not now”? Prospects need time to develop trust in you, your company, and your services before they will consider buying from you. Data has shown it takes an average of seven impressions before a prospect will remember your company. But, the quality of those touches matters greatly. What does this mean for those in marketing and sales? At a minimum: You must remain in front of your...

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