Blog

Four Steps to Boost Your Sales Persistence by Jae-ann Rock

Posted on Oct 8, 2019 in Blog, Training and HR

LACK OF PERSISTENCE is one of the most common causes of failure in business and in sales. But, the good news is, persistence is a state of mind that can be cultivated, developed and grown. One of the original personal success gurus, Napoleon Hill, believed that despite unexpected setbacks in life, the one thing that you can always control is “your mind and your attitude.” This is great news – IF you put it to use! “Without persistence, you will be defeated.  With persistence, you will win.” – Napoleon Hill .  The truth is, most people lack persistence. People often quit when faced with...

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Rethinking Ways to Retain Top Talent by Jae-ann Rock

Posted on Sep 24, 2019 in Blog, Principles of Success, Training and HR

Don’t assume your top-performing employees are going to stay with you forever… It takes PROACTIVE measures to retain good employees. Did you know: It costs 150 percent of a sales person’s annual salary to replace them It takes 5-6 months for most new hires to reach full productivity Turnover negatively affects productivity, service continuity, and team dynamics But here is the GOOD news: There are key drivers you can leverage to drive employee retention.  If you want to keep your high-value employees from leaving, it is critical that you employ these five tips before it’s too late....

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Top Tips to Ignite Your September Sales Results! By Jae-ann Rock

Posted on Sep 9, 2019 in Blog, Meeting/Event Planning, Principles of Success, Training and HR

With the end of the year in sight now, the push is on to ramp up marketing and sales efforts to hit those 2019 revenue goals!   So, how will you make the most of the next several months to develop and close business before the end of the year?  We have some tricks to help you achieve the results you need when marketing to Corporate Training & HR! The five tips below are designed to help you rev up your sales and marketing results! 1.)    Reward Specific Sales Behavior: It may be time to develop additional sales rewards to ramp up sales…  Just be certain you are rewarding the RIGHT...

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3 Steps to Increase Trade Show ROI by Pat Ryan

Posted on Aug 27, 2019 in Blog, Meeting/Event Planning, Training and HR

Each week we talk with prospects and clients marketing to corporate training & HR.  In some ways, you could say we have our “finger on the pulse” of the mood in the corporate training/HR world.  We understand the buying habits, market trends and ongoing challenges in this industry – all from a prospecting perspective. One ongoing challenge we see for companies marketing to corporate training and HR is: How to Achieve Higher Trade Show Return-on-Investment (ROI) It’s important to realize that many times, we don’t have to make fancy or massive changes to get better results — a fundamental...

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#1 Productivity Killer in Prospecting by Pat Ryan

Posted on Aug 13, 2019 in Blog, Meeting/Event Planning, Training and HR

The most critical factor in determining if you will achieve your goals this year is how productive your team is at PROSPECTING. After all, poor prospecting = poor sales results! When it comes to prospecting within corporate training, e-learning and talent management, we have seen companies make many mistakes and missteps. But, there is one common mistake topping the list of productivity killers that: Wastes 75% of prospecting time, and Deflates Return-On-Investment of prospecting dollars Let’s talk about this list-topping mistake. First, a statement of the obvious – many times...

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5 Questions to Ask Before Purchasing a Marketing List by Jae-ann Rock

Posted on Jul 30, 2019 in Blog, Training and HR

When marketing and selling to Corporate Training and HR, you are always looking for better ways to find quality leads. You might attend trade shows, network via LinkedIn, and/or purchase marketing lists from time-to-time. But – if you are purchasing an INEXPENSIVE list of contacts – you may be inadvertently using THE most expensive way to source quality leads. Although buying an inexpensive list may appear to be a good option to secure lots of prospects for little investment, this is probably the worst way to go about sourcing leads. Why?  Well, that “inexpensive” list you purchased probably...

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