Posts Tagged "quality leads"

5 Steps to Successful Trade Show Follow Up by Jae-ann Rock

Posted on Jun 10, 2014 in Archive

You’ve attended a trade show, met a number of prospects (hopefully!), and now it’s time to follow up.  So, how can you maximize your trade show ROI?  How soon should you follow up and what approach should you use after the show? Below are five important tips to successful trade show follow up, plus a few bonus ideas to help you get the most out of every conference lead… 5 Keys to Successful Trade Show Follow Up: Sort and Qualify Trade show Leads.  Immediately categorize your show leads into hot, warm and cold categories.  (Designating each A, B, C will do.) A Leads: You had a conversation...

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