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5 Tips to Increase Sales Call Performance by Pat Ryan

Posted on May 2, 2022 in Meeting/Event Planning, Principles of Success, Uncategorized

During the Call—Be Your Best We know there is a huge amount of work that often goes into securing an opportunity to present to a prospect. There are key steps you should take DURING every sales call that will help SET THE PROPER TONE for you to become a peak sales performer. So, what are the top 6 things you should always do during every sales call to greatly improve results?  Read below, then determine which tips you use regularly and which areas might need a little work… 1. Personality, Voice Tone, and Projection First rule: Be friendly and sincere. Nothing can take the place of someone...

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Leveraging Account-Based Marketing when Selling to Training & HR

Posted on Sep 14, 2021 in Blog, Meeting/Event Planning, Training and HR, Uncategorized

Leveraging Account-Based Marketing when Selling to Training & HR

If you’re not yet using Account-Based Marketing in your B2B outreach, it is certainly worth investigating… As a matter of fact, ABM can have a huge positive impact on your company’s bottom line as evidenced by the following.  Companies using an ABM strategy have reported the following: 91% increased their average deal size, and 25% of respondents saw increases of > 50% revenue per deal (Source: SiriusDecisions)87% report that ABM outperforms every other marketing investment (Source: ITSMA)Their average annual contract value increased by > 170% (Source: ABM Leadership Alliance) Account-Based...

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5 Business Secrets We Can Learn from Disney Today by Jae-ann Rock

Posted on Apr 2, 2018 in Blog, Training and HR, Uncategorized

The Walt Disney Company is inarguably one of the most successful corporate brands in the world. Like it or loathe it, there are certainly valuable lessons we can learn from Disney’s success over the years. Originally known for its animated films and theme parks, The Walt Disney Company has developed into a “Diversified international family entertainment and media enterprise.” Today…Disney is considered one of the most valuable brands on the planet. So, what practical strategies can we learn from Disney’s success to positively impact our own sales and marketing efforts? First, know...

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