Using Social Networking to Find Decision Makers – Part 1 of 2 By Aleshia Humphries and Pat Ryan
Although the economy is slowly showing some signs of recovery, doing more with less has become a permanent part of the “new reality” across American companies. Of course, tough times are not new to training or HR. When there is a downturn in the market, we are always the first to feel the pinch (along with marketing!). Yet, whether times are good or bad, keeping your sales pipeline flowing is essential – perhaps more so during bad times. Management doesn’t care what the excuse is – they expect sales to have a full pipeline. In the spirit of trying to do more with less, some sales...
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