Marketing Success Secrets (an MTG Client Interview)
For more than 19+ years Mentor Tech Group has served companies marketing/selling to Corporate Training & HR. The most common challenges we hear over and over again are: Lack of sales traction with stale, outdated in-house lists The desperate need for fresh leads – Quality Decision Makers in Training & HR The ongoing search for proven ways to produce measurable marketing results Sound familiar? Well, one company’s secrets to resolve these issues are being revealed…maybe you can benefit from learning about their success story. Recently, Jim Ayers, founder of Team Building...
Read More5 Insights to Increase Employee Engagement by Jae-ann Rock
Are your employees truly engaged in their work? With only 30% of US workers engaged, it makes great business sense to proactively find ways to better engage your employees. Hundreds of studies have shown that employee engagement directly drives increased corporate profitability and improved employee retention. And the inverse is also true. According to the Corporate Leadership Council, employees with lower engagement levels are four times more likely to leave their jobs than those who are highly engaged. Simple fact: disengaged employees are unsatisfied employees. Gallup polls have shown...
Read More5 Reasons Trade Show Leads Don’t Pan Out by Aleshia Humphries
I love getting back to the office after a trade show! Sure, there’s a lot of work to catch up on when you’ve been out of the office for a few days. But if you planned ahead, you’ve allotted yourself some time to follow up on the trade show leads, especially the HOT ones. You know the ones I’m talking about… “We have an immediate need,” “This is something we’ve been looking for,” “Send me pricing.” The list goes on and so does the follow-up. It goes on, and on, and on…. We’ve all felt the disappointment of a longer than normal sales cycle. It’s frustrating when things don’t happen...
Read MoreThe Secret to a Highly Effective Prospecting Effort by Pat Ryan
It’s not news to say that everyone wants better results from their prospecting efforts. But, HOW do we make it happen? Ask yourself: How will we meet our corporate sales goals this year? Are we talking to enough targeted prospects on a weekly or monthly basis? How can I increase results from my team’s prospecting efforts? Your sales reps are already working hard – making calls, writing proposals, and sending follow up emails to move leads through the sales pipeline. But…do they have sufficient time for prospecting? I’m sure many of you have read “The 7 Habits of Highly Effective People” by...
Read MoreLaunch Lasting Success Today Using 3 (Easy) Tips by Jae-ann Rock
Looking for ways to get the new year off to a great start? From eliminating time wasters to accelerating the sales cycle, these tips will put you on the path to early success in 2018. When reading these tips, think about which you will commit to this year. Write them down, make them visible during your workday. Then, begin incorporating them into your daily work habits starting THIS WEEK, to launch 2018 on a path to success. Ready…? 1.) Focus on one thing at a time. It has been proven that multitasking does NOT work well. In fact, it is a drain on productivity. The Research: Reduced...
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