“Mentor
Tech has been an extension of our inside sales team for over six
months. We have been extremely pleased with the level of product
knowledge and professionalism they have when prospecting. They provide
us with detailed notes and complete qualifying information. We will
continue to use them as a part of our sales team!”
Sheri Miller
Global Sales Manager
Generation21 Learning Systems – a division of Renaissance
Learning
Mentor Tech Group has created a new business model.
By providing seasoned, high caliber, senior
level resources capable of engaging C-level executives in discussions
about the strategic value of your company's solution, we can truly
act as an extension of your organization's Direct Sales force—delivering
the sales leads you need!
This is our “core competency.” Using one of the MTG
databases, or contact data supplied by the client, Mentor Tech Group's
professionals will call your target prospects, identify potential
opportunities, and deliver them to your sales force. Mentor Tech Group is highly experienced with the "digging" process necessary to find key decision-makers. We turn contact data into meaningful prospect information - supplying vital project information such as:
| • |
Business
drivers (i.e., required/desired solution) |
| • |
Timeline,
timing imperatives, next action date |
| • |
Contact
names, titles, phone numbers, emails |
| • |
Budget information, if available |
| • |
Threats
(competition, etc.) |
“Mentor
Tech Group efforts in obtaining contact information, placing calls
to identify qualified leads and determining their business needs
as they related to our offerings saved us a significant amount of
time and allowed us to shorten our sales cycle.”
Don
Duquette
Executive Vice President
GP
Focused
Mentor Tech Group campaigns can be utilized for single one-time
events (e.g., tradeshow pre-registration lists), or integrated into
your long-term prospect development strategy for a more proactive,
consistent supply of new prospects. The prospects (i.e., leads)
will be distributed to the company's salespeople to be further qualified,
managed, and closed. Mentor Tech Group will deliver the information
in electronic format—ensuring fast, efficient information
management.
We will deliver high quality prospects and approximate forecasts
for each and every campaign we perform. This allows our clients
to perform an “Investment per Prospect” analysis. Our
philosophy at Mentor Tech Group is to “under-promise and over-deliver”—whether
it's the number of prospects or the amount of lead generating information
provided to you—we will outperform your expectations, invest
in a trusted relationship, and create a long-term customer.
Why MTG’s prospecting service produces better results?
As
the former North American Director of Sales for an enterprise software
company, Pat Ryan was dissatisfied with the results traditional
telemarketing/lead generation companies produced. “They were
sending us what they called ‘leads’, but they were not
real prospects,” Pat says. He goes on to say, “I believe
a prospect means a project - now or in the next twelve months -
including vital project information needed by a consultative sales
person. But this doesn’t happen when the people actually making
calls for them are so inexperienced.”
Pat
decided to change that. He founded MTG in response to what he saw
as a “gaping hole” in the marketplace for a high-quality
team to provide high-quality results! MTG has created just that.
“Our team consists of high caliber individuals, averaging
20+ years of business experience each - all with a firm grasp of
what it is that needs to be accomplished in prospect development.”
Outsourcing your lead generation cold calling to MTG has many benefits:
| • |
Free
up your sales people to focus on what they are GOOD at –
closing deals; |
| • |
Decrease
Time to Competency of new sales people since they can focus
on selling the product and closing sales rather than prospecting; |
| • |
Eliminate
risk and lost opportunity associated with running mediocre in-house
campaigns; |
| • |
Decrease salesperson turnover because they are able to concentrate
their abilities on making sales rather than the frustrating
and time-consuming activity of cold calling; |
| • |
Provide
pre/post show calling for special events or trade shows to increase
the number of leads generated from the event/show; |
| • |
Support
new product launches by accelerating immediate pipeline development
while decreasing the typical sales cycle and subsequent resource
investment; |
| • |
Becoming
a reliable, long-term partner to create a lead-generation “machine”
to feed sales - one that can be integrated with existing sales
and/or marketing initiatives; and |
| • |
Providing
value-added intelligence gained from campaigns along the way |
Click
to download a copy of the MTG
Best-of-Breed Telemarketing brochure.
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